Job Title: Trade Marketing Representative
Location: Kenya
Reporting To: Area Sales Manager
Response Deadline: Monday 20th July 2009
Requirement Overview:
We are looking for a dynamic, customer-focused and delivery-oriented individual who will be responsible for the execution of brand and trade programmes in various outlets within a specific area. The incumbent will also be expected to execute sales and distribution activities.
Key Responsibilities:
Execute Trade Marketing and Distribution plans to achieve the Company objectivesDevelop and manage an effective marketing team (third party Representatives) through formal and informal coaching and trainingImplement and establish close working relationships with partners (distributors, trade and retailers) in order to gain high levels of trade support and loyalty whilst enhancing understanding of the trading environment
Achieve the territory distribution, volume, merchandising and communication targets by brand in targeted outletsImplement successfully British American Tobacco's best practices / standards and policiesEffective and timely reporting of market information to Management teamSkills and
Experience:1-2 years relevant Sales & Marketing experience, preferably in an FMCG company
Excellent communication and relationship building skills (trade partnership)Fluent in English (both written and spoken)
Understanding of trade marketing principlesBasic Computer proficiency (Word, Excel)
Good negotiation and influencing skillsDynamic, innovative, motivated and proactiveIn possession of a valid and clean Driving LicenseEducation:Bachelor's degree in Business related
Title: Area Sales Manager Location: Kenya Reporting
To: Head of Trade Marketing and DistributionResponse Deadline: Monday 20th July 2009
Requirement Overview:
We are looking for an individual with quantitative and analytical skills who will supervise the implementation of brand and trade programmes in various outjets through the effective and efficient execution of marketing activities within a specific area. He/she will be expected to motivate, coach and develop people.
Key Responsibilities:
Contribute to the development of Trade, Marketing & Distribution plans consistent with the marketing strategy and business objectivesMotivate, coach and develop a trade marketing team
Develop business relationships with strategic business partners including distributorsIn-depth understanding of field operationsBrand portfolio managementUnderstanding of financial implications of trade logistics activitiesUse of essential trade and consumer research data and information in order to improve business performance
Skills and Experience:
3 - 5 years relevant FMCG experienceExperience in people supervision (including coaching and team leadership skills)Experience in distributor managementUnderstanding of product, demand, and supply chain managementUnderstanding Trade Marketing & Distribution operations across all channelsIn possession of a valid and clean Driving
LicenseEducation:Bachelor's degree, preferably in Marketing/Business ManagementEquity Statement:British American Tobacco is an equal opportunity employerGeneral:
The company reserves the right not to make any appointments as a result of the selection process. An attractive remuneration package commensurate with the role will be offered to the successful candidate.
To apply send your CV on: EAHRServiceCentre @ bat.com
NB: Only fully completed CVs will be considered.
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